As we seek to navigate today’s uncertain economic conditions, it’s reassuring to hear insights and advice from industry leaders on how retailers can not only survive but thrive by embracing digital technology. Here are some of key takeaways from NRF2023 in New York City.
With business models being challenged by seemingly endless disruption, industry leaders are offering practical advice on how retailers can adopt digital strategies to survive and thrive in a volatile world. Here are some of Jennifer's favourite takeaways from NRF The Big Show 2023 in New York City.
One of the great perks of my role is getting to speak to some of the biggest retailers in the UK about how their partnership with Microsoft can help shape the future of retail. I was speaking with one of our customers recently about the technology they use in store. Like many others, this retailer
Frontline employees are the most valuable brand ambassadors in retail. They are the people that consumers interact with the most. So when they’re empowered and happy about where they are and what they’re doing, that transitions over to their customers. But despite being so vital to a brand’s success, frontline employees are often the last
Gaining a customer for life happens when organisations make every interaction matter. Whether that is reacting efficiently to a customer query, complaint or need, or proactively taking steps to offer a new product or service. The key is to personalise the experience. Demand for this bespoke treatment has increased. Today’s expectations are for hyper personalisation
What is sustainability? As a Global Sustainability Specialist for Microsoft with a passion for all things sustainable, it’s a question I get asked a lot. It’s also a question I like to ask others, and I’m always curious to hear the answer. Because that’s the thing about sustainability: it means different things to different people.
In today’s environment, to meet customer expectations, organisations should equip themselves to deliver an ‘always-on’ service. Yet, the traditional service hours (9-to-5) are still common practice across industry. No longer do they need to be. With advances in Artificial Intelligence (AI), AI-powered chatbots are empowering organisations to provide 24/7 support and are fast becoming an
It’s a fascinating time for retail in the UK. Retailers are learning how to adapt to this new world we’re in now. Shopping habits have changed, supply chains face emerging challenges, and whispers from the metaverse speak of brands positioning themselves in ways that would’ve seemed like science fiction less than a decade ago. The
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