This article describes the offer types that are available in the commercial marketplace. The offer type defines the offer structure, which includes the metadata, artifacts, and other content presented in the commercial marketplace.
After you decide on a publishing option, you must choose an offer type before you start creating your offer in Partner Center. The offer type corresponds to the type of solution, app, or service offer that you wish to publish, as well as its alignment to Microsoft products and services.
Note
After you select an offer type, you can't change the offer to another type. To create a different offer type, you need to create a new offer.
You can configure a single offer type in different ways to enable different publishing options, listing option, provisioning, or pricing. The publishing option and configuration of the offer type also align to the offer eligibility and technical requirements.
Be sure to review the online store and offer type eligibility requirements and the technical publishing requirements before creating your offer.
There are two kinds of Azure application plans: managed applications and solution templates. Both plan types support automating the deployment and configuration of a solution beyond a single virtual machine (VM) to include multiple Azure resources such as networking and storage.
Solution template plans aren't transactable via marketplace. Use the solution template plan type when the customer will manage the solution and the offer is billed through a VM deployed by the Solution Template plan.
Managed application plans are transactable via marketplace. They have the same capabilities as solution template plans but can be configured to be managed by the publisher or the customer and to give customers full or restricted access to protect your IP.
Consulting services help to connect customers with services to support and extend their use of Azure, Dynamics 365, Microsoft 365 or Power Suite services.
SaaS Offers and Microsoft 365 Add-ins: For specific details on how transact capabilities might affect how your offer can be viewed and purchased by marketplace customers, see Transacting in the commercial marketplace. For SaaS offers, the offer's transaction capability as well as the category selection will determine the online store where your offer will be published.
Related content
Review the eligibility requirements in the corresponding article for your offer type to finalize the selection and configuration of your offer.
Review the publishing patterns for each online store for examples on how your solution maps to an offer type and configuration.
The Microsoft commercial marketplace is a catalog of cloud applications and services that contains offerings from Microsoft and thousands of partners. In this learning path, you'll be introduced to concepts that will help your organization get ready to sell your cloud products and services through the commercial marketplace.